The vehicle subscription market has taken off in the past decade as a result of the ease of exploring new products and mobility alternatives via online channels. Consumers are increasingly inclining toward utilizing new services, which, in car rental turn, have kick-started a notable shift in the automotive retailing space. Although car dealerships are anticipated to remain one of the top most factors influencing consumer decisions, the advent of various digital channels are expected to gradually gain popularity. Moreover, modern day consumers are more open to paying their finances using digital channels due to which, the demand for vehicle subscriptions has increased consistently particularly in developed car subscription regions. In the current scenario, a number of consumers is increasingly opting for vehicle subscription services in comparison with car ownership due to a host of factors. Despite vehicle subscription being a niche product in the current scenario, analysts at the Transparency Market Research are of the opinion that this business model is projected to garner immense popularity in the upcoming decade. The growing popularity of leasing out vehicles, mainly in developed regions of the world, is expected to have a strong influence on the growth of the global vehicle subscription market during the forecast […] read more